Blog

Increase Your Visibility: A strong Client Attracting Message Gets More Eyes On You!

A good client attracting message lets you get more of the right eyes on you faster and easier than just about anything else I can think of. In fact it's generally the missing piece when you're struggling to get and keep clients.

Listen as I talk a little more about it in this quick video below . . .

If you’re a part of my community, you know I always say invisible businesses are failing businesses! You have to find the courage to be seen in order to grow your business. And, one of the ways to increase your visibility and grow a business you actually love is to create a strong client attracting message.

Because here’s the thing, visibility is crucial . . . but you don’t need to be visible to the whole world! You just need to be visible to the right people . . . to your people, to the people who are your ideal clients. Building a business you love is all about doing work you love with people you love working with or for.

The right message will allow you do that by helping you create authority, audience and sales.

Here’s what I mean by that . . .

10 Signs You Don’t Love Yourself Like You Love Your Neighbor

by Pam Leave a Comment

Jodi never felt like she got what she wanted out of life. It always felt like she was accepting whatever scraps of affection she could get and she was always doing what everybody else wanted her to just to feel worthy and accepted. These thoughts and the kind of self-talk that came with it kept Jodi in situations that made her really unhappy. She had a poor relationship with her family. And often picked fights with them. And to make matters worse, she even hated the company she had built from the ground up! Often these are all symptoms showing that you don’t love yourself enough.

Your Most Important Relationship Is With Yourself

One day when Jodi was complaining as usual to one of her few close friends, her friend suggested that maybe everyone else wasn’t the problem. Maybe, just maybe, [Read more…] about 10 Signs You Don’t Love Yourself Like You Love Your Neighbor

7 Books That Will Help You Create A Positive Mindset, Increase Your Visibility and Reach Your Goals

by Pam 1 Comment

While reading a book alone won’t help you achieve your goals, change your mindset or increase your visibility, the books I’ve listed below can certainly help you on your journey if you apply the things you learn. These are all books I’ve read, used at some point in my own journey and that I believe they will help you too.

Here Are 7 Books I Highly Recommend

The Big Leap book how to make the leap to the life of your dreams

1. The Big Leap

By Gay Hendricks

This book says it all right on the front cover. It helped me look at time differently, reexamine some preconcieved notions I had about myself; and most importantly to stop settling and take the big leap into my zone of genius!

Available On Amazon.

Atomic Habits - How to change your life one small habit at a time

2. Atomic Habits

By James Clear

One of the hardest parts of creating lasting changes is the ability to change your habits; to break the bad ones and create good ones. This book changed that for me. It provided a blueprint for using small changes to create massive impact in my life and business.

Available on Amazon.

Wishcraft Book - How to get what you really want

3. Wishcraft

By Barbara Sher

This was one of the first books I read, back in the original hardcover version, that really showed me that anything you envisioned for yourself was possible. In fact you could plan for it and make it happen one small step at a time.

Available on Amazon.

4. Get Past Your Shit

Kelly McCausey, Pam Hamilton, et al

This book is actually a compilation of nineteen imperfect people who did the inner and outer work to change their lives. Reading this book and the stories from all the individual authors will help you see that you can change your life for the better no matter where you're starting from.
And, yes . . . you'll read my story too.

Available on Amazon

Getting to Plan B - Create a plan that actually works for launching or growing a business

5. Getting to Plan B

By John Mullins & Randy Komisar

I've always had a problem with the business plan traditionally required by banks and such. It just seemed like a lot of guess work. This book is a real eye-opener to a way more effective way to plan and launch or grow a business.

Available on Amazon

The Courage to be Rich - discover what's really holding you back from a life of abundance and how to fix it.

6. The Courage to be Rich

By Suze Orman

This is not your typical financial book. I loved this book because it was the first to make me delve into my relationship with money. It made me look at how I felt about it and the ways I unconsciously and sometimes consciously repelled it in my life. And it helped me find the courage to begin the journey to change that.

Available on Amazon.

The Power of Focus Book - How to use focus to change your life

7. The Power of Focus

Jack Canfield, Mark Victor Hansen & Les Hewitt

I used to do so much multi-tasking, I was a work alcoholic and I was always stressed and scattered. This book is taught me to slow down and to focus on my strengths and the things I wanted most. To stop the multi-tasking and just get more stuff done.

Available on Amazon.

These seven books have helped me tremendously in changing my mindset from one based in fear and negativity to one based on love and positivity. They’ve helped me look at myself clearly and to continually move forward in the direction of my dreams. This is why I’m recommending them to you.

And, of course, I’d love to hear your feedback.

5 Things I Know For Sure

by Pam Leave a Comment

Do you remember back in 2020?

We were knee deep in the first pangs of COVID-19. People were scared and yet hopeful too. We were all going to quarantine for a few weeks and then life would go back to normal.

Remember that?

History had already told me that wouldn't be the case though. And, so I decided to do something different. I decided I would learn how to build a successful online business and launch one.

Well when you're first trying to start a new business online there are a gazillion things you have to learn. And it all seems so complicated and overwhelming. But after running my new company- Building Visibility online for almost 2 years now, there are 5 things I've learned so far that I know are key to my success.

Information Without Application Gets You Nowhere . . . (1)

1. Apply What You Learn

So the first thing that I've learned is that it's important to take action on the things you learn as soon as possible; to apply it to your life or business right away.

How many times have you gone to like a webinar or a seminar or a conference and you learned some really good stuff and you wrote it down and you took notes and then that was the end of it?

Dr. Melissa Brown came up with this saying; "shelf-help books." It's how she describes all those self-help books people buy and never do anything with. They just sit on their bookshelf helping it look pretty. It doesn't help them.

The same thing happens when we don't take action on the things we've learned.
We have it all up in our heads exactly what we're going to do. We know how great the information was. But, we don't do anything with it. And, then over time, we simply forget it. We don't get the benefit of what we learned.

But if you put it into action, if you start doing it, applying what you learned. It really gets in and it becomes more and more something you can do and hold on to, and you don't forget it.

It's like, with martial arts, they make you do the same technique over and over and over and over again. Remember the "Karate Kid" movie? You do the same thing until you can do it in your sleep. It becomes ingrained in your muscle memory. So when it's time to do it you know exactly how. You just do it.

So that's lesson number one. . . apply what you've learned. Don't let it be shelf-help.

2. Take Consistent Action

If you follow me regularly, or you're on my email list, you know this one is still a work in progress for me.

But, you'll also know I've gotten so much better, so much better. My emails are more consistent. My blogging is more consistent. I've co-authored a book. I've written a new book.

I've created a self-study course. I do weekly Facebook Lives. I run a weekly mastermind. I coach folks. I do talks. And I'm getting better daily. . .

And, that's the point.

When I first started it was all so much. I felt like I had to do so much. It all had to be this big production. Like, I want to write a book, but that means I'm going to need all of these words, thousands of words. I want to create a course which means I have to write more words and find images and make videos. It all felt overwhelming.

But, I've learned a lot since then. Now, I write every day. Just a little bit every day, about an hour or so. Sometimes more when I'm in the flow. But it builds up. I write in 20 minute blocks every day and it's giving me blog posts. It's giving me courses, it's giving me emails. It's giving me time to work on copy for my blog and for salesletters and more just because I'm learning finally to be consistent with that one thing.

And there's an added benefit . . . I've rekindled my love of writing!

What could consistency do for your business?

One thing that helps tremendously with consistency is systems and habits. You can learn a whole lot about building systems that help you run your business better from the Six-Figure Systems membership offered by Cindy Bidar.

3. Ditch Perfectionism

You have to learn to let go of the idea that something has to be perfect before you can release it. You have to get to the point when you realize a thing is "good enough." Because if you're trying to be perfect, you're not going to get anything done. You're going to stagnate.

We're not perfect. Well, I'm not. So I had to learn to get comfortable with taking imperfect action.

I discovered that consistent small steps, even imperfect ones was good enough to keep moving me forward and growing my business.

When you own that you're not perfect, that you're not going to be perfect then you're free to just do the best you can. To simply take your time, taking small steps going in the direction you want, and doing the very best you can at that moment. And, you're going to realize that's good enough.

Because when you keep trying to make it perfect, then nothing happens.

Have you ever noticed successful businesses, whether on or offline never wait until their product or service is perfect before they put it out there?

They never wait until it's perfect. They put stuff out there and then they fix it. Think about it, how many patches, if you had to fix some bug or glitch on your windows computer software? And, they're not alone, all successful companies do this. They put out what works and then they make it better over time.

So take your time. Take action. Take consistent action and just let it be massive Imperfect action. As one of my friends, Jennifer Burke says "Massive imperfect action works because you're constantly taking action."

Ditching perfectionism removes stagination in your business and lets you keep moving forward.

4. Be Your Authentic Self

Just be YOU. Be your authentic self in everything you do. Because whether you're trying to grow a business, or simply live your best life, you have enough on your plate without trying to be somebody else to boot.

Right now, there is so much to learn. You're trying to master different techniques and strategies for

running your business, finding and converting leads, developing content for your community and so much more. And through it all you're trying to find the courage to be seen; to get out there and be visible. Why make it harder by trying to be someone you're not?

Be yourself, be who you are. Because the more you can be who you are, the easier it is for you to actually get whatever it is you want to do . . . done.

Being authentically you makes it easier to keep showing up and to let yourself be seen. For example I do Facebook Lives every week now. And, yet I know if I had to be someone else doing it, they wouldn't get done.

Because I can go on Facebook and just be myself and simply talk with my people it's okay. It's easy. I'm just sharing myself with the people that resonate with me and my message. They show up, they watch the replays, they comment . . . otherwise what's the point?

If you want to build a business you love, letting people see you, the real you is the beginning of everything. That's how you begin to attract your ideal people. The folks you love to work with.

5. Be Grateful For Everything

Be grateful for everything. Life is a gift. Every new opportunity is a gift.

Everything that happens in your life is happening for you. It's happening so you can learn to get better and better and better at the things you're doing and want to do.

Learning to be grateful for everything, even the snapfus helps you to open your heart so you can give and receive more divine love. And of course, all of the things that come with that divine love.

All of the good, because all of our good in every form, comes from the source, whatever you want to call that. It's not based on any specific one thing you're doing, it's all of your life and how you're living it and what you're doing with it.

The more you are able to live in gratitude, the more you get back out of life.

So, these are the five things that I know for sure. After running my online business, Building Visibility, these are the five things that I have learned that have made a huge difference for me.

And, I know that if you try practicing these 5 things in your own life and business you're going to see a major shift. You're going to see a change for the better too.

Thank you for taking the time to read this. I am glad I had the opportunity to share it with you. Now it's up to you. Tak the parts that resonate with you and put it to good use.

See you next time!

Creating Transformation In Your Life And Business

by Pam 8 Comments

Everyone has a dream about the kind of life they want for themselves, even if they don’t want to admit it aloud. And I’m a firm believer that regardless of your circumstances, you can absolutely live the life you imagine for yourself. But, you have to be willing to do the work that gets you there. Sometimes that means creating a complete transformation of your life and business.

A Healthy Mindset Is Critical To Creating A Successful Transformation!

Transformation is a big word that gets through around a lot. And it can feel a little scary and intimidating to think about applying it to your life. But it doesn’t have to be. It’s simply a dramatic change from one thing to another thing. The part that makes it scary is that we generally don’t like change. It means stepping outside our comfort zone. And, our mind, our inner critic, immediately gets busy protecting us by telling us all the reasons we shouldn’t do it; or worse why we can’t do it.

Since we live here in a physical world with real life requirements some of those reasons will seem like serious obstacles to running a business or living your dream life. For instance you might be a single mom juggling teenagers and caring for elderly parents so you have very little time or money to invest in starting a business. It might be that you already have a full-time job and you’re trying to build a side-hustle so you’re pressed for time. It could be that you’re dealing with all of those things at once!

If you don’t [Read more…] about Creating Transformation In Your Life And Business

Your Mindset Is Having Its Way With Your Business!

by Pam Leave a Comment

Many would be entrepreneurs and small business owners hear the word mindset and immediately think too “woo woo” I don’t need that! I have to figure out how too . . . whatever, the latest thing is you think you need to do to get your business to work the way you want it to. You fill in the blank.

But the reality is that every business owner needs to have the right mindset to grow their business. Everything from how much you earn to how wonderful your customer service is depends on your mindset. It supports and guides almost every part of your business. So yeah . . . your mindset is most certainly having its way with your business. Is it doing it a good way though. Is it in a way that will help you take your business to where you want to go?

Ask yourself these simple questions to determine how your mindset business is influencing your mindset right now

Does Your Mindset Inspire Confidence?

Think about when you’re about to take on a new client or start a project, what are your normal thought patterns about it? Do you immediately begin envisioning and planning for the worst case scenario? Are you thinking stuff [Read more…] about Your Mindset Is Having Its Way With Your Business!